Chat to website — how it actually works under the hood

The gap between AI website generators isn't the model — it's the prompt engineering and the safety nets. Here's what separates a Waspes-quality site from generic AI slop, and how to spot the difference before you commit to a tool.

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What happens in the 30 seconds between prompt and preview

1. The chat model reads your brief and, if you didn't pick one, asks for a design style. It DOES NOT yet write the site.
2. A second, dedicated model (a big Flash model with a 15k-token budget) receives a strict prompt: "output ONE HTML file from <!doctype> to </html>, with these exact section rules, banned words, mandatory contact form, mandatory footer".
3. The output goes through 5 safety nets: strip code fences the model added, close dangling tags if it ran out of budget, inject a fallback contact section + footer if missing, replace dead image URLs with inline SVG placeholders, wire the contact form to a delivery endpoint.
4. The client receives finished HTML, drops it into an iframe preview, and offers Publish + Download + Edit.

Why some AI sites look like slop

• Vague prompts. "modern SaaS landing" gives you a modern SaaS template with no soul. Feed the model REAL brand voice.
• No ban list. Uncontrolled models default to "world-class, seamless, revolutionize, next-gen". Waspes bans these at the prompt level.
• Dead image APIs. Unsplash Source shut down in 2024. AI generators still calling it produce broken image icons on every "photo". Waspes forbids URL images and mandates inline SVG.
• No safety net for truncation. Flash models under budget pressure will stop mid-footer. Without a fallback, your site ends abruptly. Waspes safety-nets this.

How to write a chat prompt that actually works

Include five things: who (business name + industry), who for (target audience), tone, 1-2 specific features you need (menu, booking, gallery), and design style. That's usually 2 sentences and gives the model everything it needs.

Example: bad vs good chat prompts

❌ Bad: "make me a coffee shop website"

✅ Good: "Coffee shop 'Kawa Pod Lipą' in Wrocław — specialty single-origin, cosy Nordic-minimalist aesthetic, tone friendly-but-quiet, needs menu with 8 items and opening hours. Design style: minimalism."

The good prompt is 40 seconds of typing and produces a site 10x closer to what you actually want.

Frequently asked questions